Catalina Garcia is currently the AB InBev Global Director of External Affairs and Social Marketing, with a track record of achievements in multinational companies in the consumer goods, mining, technology, petrochemical industries and PR & Communications consultancy in different countries and in country, region and global roles. She leads the development and implementation, across 5 regions (Africa, Asia, Europe, Latin America, and North America), of one of the AB InBev’s sustainability pillars (Healthier World) designed to influence social norms and individual behaviors towards Smart Drinking, to reduce harmful use of alcohol, and thus help deliver the company’s Dream: Bringing People Together for a Better World. In addition, she represents AB InBev in the Together for Safer Roads (TSR) road safety private sector global coalition. She was selected as a member of “Stars” in 2015, an exclusive circle of 100 international “Leaders of the Next Generation” from business, but also from science, politics, culture, NGOs and the media. She is a co-author of “How business can drive inclusive growth and development”, a report published by the Harvard Kennedy School. She is a winner of the Top Women in PR Awards from 2017. Catalina is an Industrial Engineer from Javeriana University Colombia and lives in New York City.