Misinformation as a Challenge for Public Engagement Professionals presented by Brian Southwell

On Social Marketing as a Tool to Address Health Misinformation By Brian Southwell Key Takeaways: In 2021, the US Office of the Surgeon General characterized health misinformation as a direct challenge to public health. News coverage about misinformation as a challenge for healthcare and public health organizations has continued in the years since. Central to the challenges posed by health misinformation, though, are not just…


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